Independent web studio · Booking 2026 projects

Websites that bring you customers. Built from scratch, not a template.

We build modern, fast, conversion-focused custom websites for independent local businesses, paired with reliable hosting, ongoing content edits, and Google Business Profile management. One studio, one inbox, one bill.

Built for
Owner-operated local businesses
Speed
Live in 2–4 weeks
Turnaround
24-hr edit SLA
Reach
Toronto + GTA
01 What we do

Three things, done well, on one bill.

01 / WebsiteCore

A site built specifically for you.

No templates. No drag-and-drop builders. We design and code a site that matches how your business actually works. Fast, mobile-first, and built to turn visitors into calls and bookings.

  • Custom design + copywriting
  • Hand-coded React + TypeScript
  • Mobile-first, fast on cell signal
  • Lighthouse 95+ on every page
02 / OperationsMonthly

Hosting, edits & Google Business.

We host your site on enterprise infrastructure, handle your edit requests within 24 hours, and manage your Google Business Profile so customers find you before they find your competitors.

  • Reliable hosting + SSL + backups
  • Tiered content edits (24-hr SLA)
  • Google Business profile management
  • Monthly performance summary
03 / Phone AIComing Q3

Never miss a call again.

An AI receptionist that answers your phone 24/7, books appointments into your calendar, and texts the lead details to you within seconds. For when you're under a hood or up a ladder.

  • Natural, human-sounding voice
  • Books into Google Calendar
  • Sends transcripts via SMS
  • Available as an add-on at launch
02 Who we work with

Independent local businesses with real customers.

01

Auto repair

Mechanics, transmissions, tire shops, detailers.

02

HVAC + plumbing + electrical

Furnace, A/C, drains, water heaters, panel upgrades, EV chargers, emergency call-outs.

03

Renovation + roofing

General contractors, roofers, kitchen + bath, masonry.

04

Landscaping

Lawn care, hardscaping, snow removal, irrigation.

05

Cleaning + pest control

Residential, commercial, recurring service, deep cleans.

03 The approach

Modern stack. Hand-coded. Built to last.

Studio-quality websites, fitted to your business.

Toolkit Studio is an independent web studio with a narrow focus: small, owner-run local businesses across Toronto and the GTA that need a website that actually works. Every site is designed and coded from scratch, on the same modern stack used by the apps on your phone, fitted to how your shop actually runs.

No agency layers. No account managers. No handoffs between three vendors. The team that designs and builds your site is the same team that hosts it, edits it, and answers when you ask for a change two months from now.

04 Pricing

Three tiers. No surprise invoices, ever.

Tier 01

Starter

For owner-operators getting online for the first time.

$500setup
+ $99/month thereafter
  • Up to 3 pages
  • Custom design + mobile-first build
  • Reliable hosting + SSL
  • 5 content edits / month (24-hr)
  • Google Business profile setup
  • Monthly performance report
  • Booking + lead capture
  • AI phone answering
Start with Starter
Tier 03

Pro

For established shops with multiple service lines.

$2,500setup
+ $349/month thereafter
  • Up to 15 pages + booking integration
  • Custom photography support
  • Priority hosting + uptime monitoring
  • 20 content edits / month (24-hr)
  • Google Business + reviews management
  • AI phone answering included
  • Monthly performance report
Start with Pro
05 FAQ

Common questions, answered straight.

01

How long does a custom website take to build?

Most projects launch in 2–4 weeks depending on scope. We start with a one-call scope conversation, then design and build in parallel. No agency back-and-forth, no handoffs between vendors.

02

Do I own my website?

Yes. The code, content, and domain are yours. You can move hosts, hire someone else, or keep it forever. No lock-in, no proprietary builder you can't escape.

03

What's included in the monthly subscription?

Reliable hosting, SSL, nightly backups, content edits, and Google Business Profile management. Every plan turns edits around within 24 hours. The plan you pick determines how many edits per month you get.

04

Can I cancel any time?

Yes. Month-to-month, no long-term contract. 30 days' notice and you can take the site with you. We'll hand off the code, content, and domain.

06 Start a project

Tell us about your business.

One studio, one reply. Usually within a day.

Fill this out and we'll come back to you with whether Toolkit Studio is the right fit, a rough timeline, and a flat-fee proposal. No sales calls unless you want one.

Hours
Mon–Fri · 9am–6pm ET
Reply by
Within 1 business day
Start onboarding

Get a custom plan in about 2 minutes.

Four short questions about your business, your goals, and how you'd like to be reached. We come back with a flat-fee proposal and a rough timeline. No sales call required.

Start onboarding
Time
~2 minutes
Reply by
1 business day
Commitment
None